Correlation between 5-star ratings and social media reviews

By | November 13th, 2017|Categories: General Online Marketing|

Is there a difference between 5-star ratings and social media reviews? I recently read an article questioning the validity of social media ratings in long-term care vs. [...]

Using Images to Connect With Your Audience

By | September 19th, 2017|Categories: Uncategorized|

Did you know that 90% of the information transmitted to the brain is visual? When thinking about your content marketing, this should be the primary focus. Text-based [...]

Social Media Compliance for Aging Services

By | July 6th, 2017|Categories: General Social Media|

Social Media Compliance When it comes to social media in aging services, one of the biggest objections we hear is the fear of compliance. Social media [...]

Social Media Challenges in the Aging Services Market

By | January 31st, 2017|Categories: General Social Media|

Social media has become the de facto standard in online marketing - there is no disputing that. Some aging services communities are finding that social media can [...]